OUR BLOG

I love events, I truly and wholeheartedly do. I love everything that goes into them, I love building relationships with my clients, and...

What is it like to work with an event planner? More specifically, what does an experience with The Virtual Effect look like?

Love them or not, virtual events are going to be a regular offering from here on out. Below are 7 tips to host seamless virtual events!

Recently, in a session with my business advisor and strategist, we were discussing what the future looks like and she challenged me to...

There is something inspiring and emotional about seeing people pursue their dreams. The feeling is only further elevated when it is a...

In February 2019 I had the opportunity to plan the launch and fundraiser event for GIFT, Girls in Film and Television, a local non-profit...

What is your favourite colour? If you can, sit back for a minute, close your eyes and picture that colour, picture other things you love...

What is branding and why does it matter? When you think of branding do you think of logo? Colours? Website? Font? Or if you are new...